TOTEM – Cirque du Soleil

Marketing and communication campaign

TOTEM, from Cirque du Soleil, shows the human species evolution, from its amphibian origin to its final desire to fly. The characters evolve on stage and evoke a giant turtle, the symbol of origin for many ancient civilizations.

The TOTEM show explores the ties that bind the Human Being with other species, their dreams and their infinite potential.

MagmaCultura has managed the marketing and communication campaign of TOTEM in Spain.